BSQ newsletters – monthly

Every month, the BID sends a Bristol Shopping Quarter newsletter to subscribers. 

The objective is to share news, offers and events, including introduction to new stores; special events; job vacancies; shopping ideas; and key information about other important news.

All Broadmead BID retailers are invited to submit content, including online deals, good news stories, shout-outs for their teams, and any in-person or virtual activities and events they have planned.

We often include a competition to increase the open and click rates. The majority of entrants opt in to receive future emails and many of those also agree to be contacted by our competition partners (businesses that have donated prizes).

The newsletter is normally sent out on the first Tuesday of every month, except in January when it is sent out on the second Tuesday. The submission deadline is the 21st of the previous month.

At the start of each month, inactive subscribers (those who received our last five newsletters but hadn’t opened any of them) are removed from the mailing list. This improves the open rate, reduce bounces and unsubscribes, and also saves money, as we pay a monthly charge based on the number of subscribers.

Monthly newsletters from November 2023 to October 2024 (most recent at the top)

  • July’s newsletter was sent to 3,073 subscribers on 2 July
  • June’s newsletter  (79% open rate, 15% click rate)
  • May’s newsletter was sent to 3,442 subscribers on 7 May (79% open rate, 0.8% click rate)
  • April’s newsletter was sent to 3,448 subscribers on 2 April (80% open rate, 1% click rate)
  • March’s newsletter was sent to 3,464 subscribers on 5 March (81% open rate, 0.7% click rate)
  • February’s newsletter was sent to 3,933 subscribers on 6 February (78% open rate, 9% click rate)
  • January’s newsletter was sent to 3,797 subscribers on 9 January – you can read it HERE (77% open rate, 16% click rate)
  • December’s newsletter was sent to 4,975 subscribers on 5 December – you can read it HERE (70% open rate, 22% click rate)
  • November’s newsletter was sent to 5,360 subscribers on 7 November – you can read it HERE (61% open rate, 2% click rate)