We teamed up with the Bristol Hippodrome and Bristol Harbour Hotel & Spa for a competition offering a pair of tickets to see Calendar Girls – The Musical at The Bristol Hippodrome on Tuesday 9 July plus an overnight stay at the hotel for the first prize winner. We also offered one lucky runner-up two 30-minute spa treatments at the hotel. The competition ran on our website’s dedicated competition page and was promoted via our newsletter and social media – the main Facebook post reached 42,332 people (28,397 via paid for ‘boosting’ and 13,935 organically). The newsletter was sent to 8,345 subscribers with a 27% open rate. The competition attracted 1,979 entries. The winner was Louise Farmer and the runner-up was Laura Douglass. The aim of the competition was to raise the profile of Bristol Shopping Quarter, particularly to people living outside Bristol who may consider visiting the city for a culture and shopping break, and to attract subscribers to our monthly newsletter.